Ending the “Post and Pray” Era: Why Physician Recruitment Requires a New Strategy
For years, healthcare organizations have relied on what I call the “post and pray” approach to physician recruitment. A position opens. The job is posted on a few websites. Maybe…


Built to Attract is a strategic guidebook for leaders, talent professionals, and marketers who believe that building great organizations starts from within. Written by Shawn Kessler, Built to Attract explores a transformative idea: the most effective employer brands are built through empowered employees-people who don’t just work for your organization but believe in it and advocate for it.

